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Add Rhythm to Your Pitch with Hand Gestures

Gesturing comes naturally in pitches. Hand gestures are nonverbal cues that convey your enthusiasm while communicating a hidden story.

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Let’s look at four common hand movements—palm up, palm down, precision grip, and power grip.

Palm Up

Uplifted palms connote humility and sincerity. As Brad Phillips writes in Mr. Media Training, Allan and Barbara Pease’s The Definitive Book of Body Language features the positive reception of the palm-up position compared to other gestures.

Speaking with your palms up is not only useful during actual discussion but also when reaching out to your audience. This works better than pointing your finger at them for questions and opinions. Use this gesture to look appealing and friendly.

Palm Down

The palm-down cues a more domineering and assertive tone. This position is ideal in situations where something is being denied and negated. You can also use this when making a stand. To bring your audience closer to your point of view, just place your hands down, facing towards your chest. This move communicates your desire to persuade your listeners.

Precision Grip

According to body language research pioneer, Desmond Morris, the role of the precision grip is to “mark the points of emphasis in a speech.” Put the thumb and forefinger together to emphasize the points being discussed.

Use grips when stating facts, describing your argument’s delicate points, and highlighting important details.

Power Grip

A grasp or a power grip is similar to the precision grip, but it uses the whole hand, with fingers firmly spread and bent either facing to your audience or onto yourself.

The power grip is the nonverbal way of saying, “I’m holding on to something and I want you to understand it.” Use this to give your audience a better grip on a problem you’re explaining.

Your hand gestures dramatically alter how your audience listens to you. These body movements imply authority, sincerity, humility, and other emotions required to command attention.

Use these to sound confident and conversational during your pitch. With enough practice, you’ll be landing big sales with simple gestures in no time.

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References

Can You Become 56 Percent Better At Presenting–Instantly?Mr Media Training. Accessed June 2, 2015.
Morris, Desmond. “Baton Signals.” Peoplewatching. London: Vintage, 2002.

How to Use Body Language Like a Pitch Expert

People communicate not only with words but with small actions like smiling, raising eyebrows, hand gestures, and other non-verbal cues.

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Words aren’t enough to effectively convey your intended message. Use body language like a pitch expert to deliver a successful pitch deck.

Defining Body Language

Non-verbal gestures are quiet, but they add impact to sales pitches. Posture, gestures, facial expressions, and eye contact contribute greatly to expressing and complementing your main idea.

In your next corporate meeting, use these non-verbal cues to reinforce your pitch skills.

Why It’s Important

Body language speaks louder than words. In fact, Albert Mehrabian’s 7%-38%-55% rule states that non-verbal communication covers about 90% of overall messages’ impact. Spoken words influence your audience the least.

Your audience judges your physical behavior because it reveals your character and signifies your intent. Align your body language with your message to display authority and influence.

How It Helps You

Here’s how each of the typical signals affects your viewers:

Eye Contact

Never discount the value of looking into your listeners’ eyes to connect with them. This makes your audience feel that they’re involved and also shows that you trust them and have nothing to hide. This is useful when giving and receiving feedback or prompting others to speak.

Posture

Good posture indicates competence and confidence. Stand up straight yet relaxed, and avoid slouching or hunching over. This shows that you’re in control while also expressing friendliness, positivity, and even detachment when needed.

Hand Gestures

Your palm has the power to persuade your audience. Use an open palm together with fingers toward the audience to express sincerity. Face your palm backwards with fingers upward for persuading. Use a precision grip with your index finger and thumb together for emphasizing key points, or a power fist for grasping an issue.

Go above and beyond the spoken or written language with nonverbal communication. Even the simplest body movements, such as glancing at your audience, gesturing with your hand, or standing up straight, give your pitch implicit meanings.

Be cautious about your body language and use only those actions that’ll support your content and delivery. With enough practice, you’ll be able to land those sales with one word and one gesture.

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References

Mehrabian’s Communication Research.” Business Balls. Accessed June 2, 2015.

Canons of Rhetoric: Applying Arrangement to Pitch Decks

We’ve discussed the canons of rhetoric and examined invention’s importance in public speaking.

This post focuses on the second canon—arrangement.

In Classical Roman oration, arrangement is organizing a speech to maximize persuasiveness. This process of forming a coherent speech structure can be applied to any pitch deck presentation.

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If you’ve survived the invention phase, then this canon won’t give you trouble. Let’s talk about how to organize your argument the rhetoricians’ way.

Exordium: Introducing Your Speech

All speeches begin with introductions—stating your purpose and establishing your credibility. Tell your audience what your message is about and why it’s important. Your introduction may sometimes require storytelling to make your material more convincing while reinforcing an element of fun.

Narratio: Stating the Facts

Follow up your introduction by stating supporting facts, or further information on your topic. Narrating fact-based examples back up your argument, making it more persuasive. If you hook your audiences with your introduction, this is where you reel them in.

Partitio: Dividing Your Topic

According to the Roman rhetorician Quintilian, this is where you streamline your key points. This is your argument’s outline—the trail that your audience follows. This gives them an idea on how long your speech will take. Listeners always look for clues to find out if you’re worth their time.

Confirmatio: Proving Your Argument

The proof stage is the life of your pitch deck. Have you ever read a good story and expected a great ending, only to be let down because the ending doesn’t make sense? The elements for a good story were there; they just weren’t properly connected. That’s why you present and construct arguments that stem directly from your earlier stated facts.

Refutatio: Refuting Yourself

There will always be ideas that contradict yours. This is where you refute these counterarguments. Admit your argument’s flaws while assuring that they’re solvable or relatively insignificant. This shows that you’re human and lets you gain your audience’s sympathy and trust.

Peroratio: Concluding Your Speech

End your discussion with a potent conclusion. Don’t simply restate what you’ve already said. Make your ending meaningful by leaving a call to action that encapsulates your narrative, reasons, and explanations. This is your last and most important chance to leave a lasting impact.

The rhetorical canon of arrangement gives your speech good structure. If you’ve arranged your ideas in the right order, your audience will easily follow and understand your message.

Master this canon and the rest of your business pitch decks will not only make more sense but will also land you more sales and approvals.

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References

McKay, Brett, and Kate McKay. “Five Canons of Rhetoric: Arrangement.” The Art of Manliness. 2011. Accessed June 2, 2015.

Overcome Anxiety Like These Famous Pitch Deck Experts

Warren Buffett isn’t the only person to suffer from stage fright. Famous people like Winston Churchill, Abraham Lincoln, and Joel Osteen all experienced the jitters while presenting to a crowd.

Their pitch anxiety didn’t stop them from reaching the peaks of their careers. Instead, they used it to motivate themselves to keep improving.

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If these famous figures overcame their fear of public speaking, so can you. Stop anxiety by inspiring yourself with their stories.

Why were they afraid?

The reality is that many people struggle with performance anxiety. First, understand why you’re getting goosebumps before you can tame it. Let’s see if you share the roots of your fears with these famous pitch deck experts.

Winston Churchill is notable for his tenure as head of the British parliament. He’s admitted one flaw in his momentous career—he got frightened each time he delivered a speech. This stems from a particular speech impediment that makes him mispronounce the letter ‘s.’

The great American orator, Abraham Lincoln, had also experienced speech anxiety. This occurred when he was invited by the Republican political committee to deliver a keynote speech in New Jersey. Afraid of criticism, he abruptly declined the request.

Joel Osteen was famed for his devotional preaching in the United States. His evangelical mission started when his father died, leaving him no choice but to take over. This frightened him the week before his first sermon in 1999. He feared being negative compared to this father.

How did they overcome it?

Let’s look at how these prominent people conquered their public speaking anxiety:

Winston Churchill refused to see his speech impediment as a hindrance. He believed that there was nothing to fear but fear itself. He consulted a speech specialist and was advised to improve his speech with practice and perseverance. Afterwards, Churchill finally had the urge to overcome his anxiety. His unbridled enthusiasm helped immensely. He spent hours researching and rehearsing to ensure his best speech delivery.

“You are what you think,” Abraham Lincoln said. He reassured that his negative imagination towards himself was wrong and simply alienated him from effectively delivering his speech. Have you also felt this even once? Do not fear public speaking.

When Joel Osteen overheard negative comments about himself, he thought that he wasn’t good enough. He described himself as a horrible public speaker. He eventually used these labels as words of encouragement and empowerment, and eventually grew confident in speaking. “Wrong labels can keep you from your destiny,” he said.

Everybody gets stage fright, even reputable historical speakers. The next time you’re scared of being shamed, think of these public speakers’ horror stories. Let them guide you in curing your pitch anxiety and become a public speaking expert.

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References:

Lampton, Bill. “How Professional Speakers Control Their Stage Fright.” Business Know-How. Accessed June 1, 2015.
Presentation Skill: Using Nervousness to Your Advantage.” pitchdeck.com, July 3, 2015. Accessed June 1, 2015.

Save Time and Effort: 3 Reasons to Use Pitch Deck Templates

A personalized pitch deck always gets the job done, but what if you suddenly need a brand new deck ASAP? There’s a secret weapon to finish your slides before the deadline: custom pitch deck templates.

Don’t let the term fool you, as they don’t need to look bare-as-bones, uninspired, and boring.

They still come in variations that are tailored to different needs.

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According to LogoYes founder, John Williams, creating a recognizable company brand requires you to project the image you want clients to associate with your company in all customer touchpoints. This includes your company logo, tagline, and yes—even pitch deck templates.

Making use of templates allows you to reflect your company brand on the slide, and are available for repurposing when unpredictable deadlines strike.

They save time.

Pre-designed slide sets save you hours by not needing to worry about what goes into them.

After deciding on your content, you can plug it into a ready-made deck and run with it, giving you more time to polish your writing. Just make sure not to put too much text on your slides.

They offer consistency.

Speedy pitch deck creation isn’t the only advantage of using templates.

These also ensure visual consistency, making your slides look professional. With quality in mind, every detail exists to speak best to an audience, keeping unnecessary fluff out.

However, don’t equate consistency with dullness.

There are many existing custom slides to fill different communication and storytelling niches. Pick one that best matches your general need.

Afterwards, change small details such as the colors and arrangement to better reflect your branding and intended message.

They can be repurposed.

Templates are well-made with flexibility in mind, making them applicable to varying values and visions, as well as differing purposes and assignments.

One won’t suit all occasions, but can be repurposed for future emergencies.

Anyone can finish a pitch deck within a few hours, but truly polished decks take more time. Well-customized templates are investments that ensure better results. Always prepare for emergency situations with custom pitch deck templates.

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References:

Williams, John. “The Basics of Branding.” Entrepreneur. 2005. Accessed June 1, 2015.