Alan Monroe’s Motivational Sequence in Sales Pitches
Monroe’s motivational sequence is a powerful speech writing technique based on the power of persuasion and developed in the 1930s by Alan Monroe, a…
Monroe’s motivational sequence is a powerful speech writing technique based on the power of persuasion and developed in the 1930s by Alan Monroe, a…
The best sales pitches are planned weeks in advance, with rehearsals taking several hours. Presenters refine several factors such as speech tone, body language,…
In their breakthrough book, The Art of War for Managers, business veterans Gerald and Steven Michaelson cite one of history’s greatest military tacticians, Sun…
Movie and theater actors can instantly influence and move viewers however they want. They excel at transfixing audiences, making people value their presence enough…
According to ad veteran, Luke Sullivan, presenters and radio ad writers come up with ways to get customers to listen and buy what they…
While most presenters focus on making effective pitch deck presentations, handouts are also essential tools for clearly understanding topics. Handouts aren’t suited for all…
Presenters have been trained to eliminate all personal anxieties in order to engage the audience. However, they rarely notice physical nonverbal speech barriers such…
People communicate not only with words but with small actions like smiling, raising eyebrows, hand gestures, and other non-verbal cues. Words aren’t enough to…
We’ve discussed the canons of rhetoric and examined invention’s importance in public speaking. This post focuses on the second canon—arrangement. In Classical Roman oration,…
The best speakers are at the top of their game because they stay relevant to their topics and audiences. They know who they’re talking…
